Most companies will go to great lengths to help you make the switch you need. Many will even change their brand name if it conflicts with your US trademark application or has already been granted. The only downside is that this can cost more than a simple trademark search would, but it’s worth it for companies who want to make sure that they’re helping customers make the switch they need.
The online trademark applications can be filled out and submitted online, so you don’t have to fax or snail mail any paperwork. Companies will even help you change your brand name if it conflicts with your trademark application.
About the Author: H. Michael Steinberg is a business law attorney with Steinberg & Jaffe, a personal injury law firm located in Philadelphia. He has represented hundreds of clients throughout the region and nationally and is one of the nation’s top 100 trial lawyers by SuperLawyers Magazine.
Companies will even help you change your brand name if it conflicts with your trademark application.
If you want to change your brand name, companies will even help you if it conflicts with your trademark application. They will charge more than they would for a simple USPTO trademark search , but it’s worth the extra money because they know how important it is that businesses stick to their own names.
Companies’ treatment of trademarks may vary based on their size and how long they’ve been established in the market place. For example, if a company has been around for 20 years and doesn’t have any legal issues regarding its name or logo design (like having too similar labels), then there won’t be much harm done by switching names over time—unless someone else was already using a similar concept before them!
As a business owner, you can protect yourself from becoming the victim of trademark infringement and unfair competition by doing several things before your company launches: Search for other companies with similar names. This step will help prevent confusion caused by similarity in your brand name. It may also prevent you from being sued if someone else has already registered a trademark on the same word or phrase. You should also check to see if anyone else has filed an application for a trademark that’s too similar to yours. Make sure your logo design is not too similar to your potential competitors’ logos—especially if they have been around for years or even decades prior to you coming onto the market. For instance, it would be almost impossible for a new kid on the
Companies that do this usually charge more than they would for a simple trademark search.
But there are exceptions. The most obvious one is if you’re using Google’s Trademark API, which allows users to check if a particular word or phrase is protected by an official mark before registering it with the USPTO (and thus, paying for it). If you’re not using Google’s API and want to find out if someone else has registered their own brand name as yours—or worse yet, if they’ve already done so.
It’s important to know that companies’ treatment of trademarks may vary based on their size.
Smaller companies are more likely to help you, but larger ones may be more expensive or charge for the service.
For example, if a small company has 500 employees and gets around $10 million in annual revenue from its current trademark registration (which includes renewals), it can get away with having only one person handle client requests and inquiries about their trademarks. However, if a larger company has over 1,000 employees and makes $100 million in annual revenue annually from its current trademark registrations (which includes renewals), then it would need an entire department dedicated solely toward handling these requests because there will be so many more people involved than just one person!
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Some companies will immediately tell you whether another company has applied for a trademark using your same name or within a similar field of expertise.
If the company you are switching to tells you that another company has already chose to apply for trademark using your same name, they will likely ask if this is something that interests you. They may even offer to help negotiate with the other company so that they can keep their product name and logo.
If this isn’t an option and it seems like something could go wrong if someone else gets their hands on your product’s name, then maybe consider changing both names before applying for a new one.
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If you have any confusion, talk to the company that wants to buy from you first before you try selling it on eBay or other websites. The first thing they will ask is: “What name do we need?”
If your trademark has been registered, then this is the place where you should start your search for a buyer. If not, then ask yourself why not? Is there some reason why you can’t make money using this name? Maybe it isn’t really yours after all; maybe someone else has registered a trademark before yours and now owns it legally as well!
If you’re a small business owner, don’t let someone else take your name. If you have a product or service to offer, consider trademarking it. As an added bonus, if you do trademark your product’s name, then no one else can use it either. It’s truly a win-win situation for both the business and your customers. If you’re going to sell something on eBay and you don’t have a trademark or other legal protection, then be sure that you are always clear about your rights, so that there is no dispute later!!
